88 Hydro/NASCAR Hauler Plans Unveiled
Englewood Cliffs, NJ (June 20, 2011) –In an effort to complement their Air National Guard H1 Unlimited No. 88 Schumacher Racing hydroplane, Degree Men announced a series of fan-focused activities that will take the adrenaline filled sport of H1 Unlimited racing to the fans and recognize and reward fans of Degree Men and H1 Unlimited hydroplane racing.
Degree Men is bringing the thrills of H1 Unlimited and the Degree Men No. 88 Hydroplane to the fans, creating a unique and exciting fan experience which includes stops at more than 100 popular retailers across the country this summer.
During these interactive events, fans will be able to see both the Degree Men No. 88 boat up close and personal. Degree Men will also have a No. 88 Degree Men Chevrolet simulator, where fans can strap in and see what it is like to race a stock car flat out on the high banks of their favorite race track.
“Our team is so proud to have such a wonderful marketing partner, Degree Men on board for the 2011 season,” co-owner Jane Schumacher said. By having both a display boat and the No. 88 Degree Men Chevrolet simulator on tour will expose our adrenaline filled sport to a whole new fan and show our existing fans what it is feels like to drive a NASCAR.”
Fans who experience the simulator and purchase any Degree Men stick in-store will receive a special Degree Men No. 88 hydroplane die-cast model.
Billy Schumacher, co-owner said, “The simulator and display hydroplane are one of the most powerful displays you will ever see at a grocery store and reflects what a powerful partnership we have with Degree Men, both on and off the water. We are very thankful for their commitment to our team and to our sport.”
Special displays featuring the Degree Men No. 88 hydro and the No. 88 Degree Men Chevrolet as well as samples, prizes and interactive games will be at all of the United States H1 Unlimited Series stops. The adrenaline packed Air National Guard H1 Unlimited summer schedule includes seven stops, and will be broadcast on NBC’s Versus Channel.
• July 1-3: Lucas Oil Indiana Governor’s Cup, Madison, Ind.
• July 8-10: Detroit Yacht Club / A.P.B.A. Gold Cup Trophy, Detroit, Mich.
• July 29-31: Lamb Weston Columbia Cup, Kennewick, Wash. (Tri-Cities)
• Aug 5-7: Albert Lee Cup at Seafair, Seattle, Wash.
• September 2-4: Houston, Texas
• September 16-18: Air National Guard Championship presented by Degree Men, San Diego, Calif.
• November 17-19: QMSF World Championship, Doha, Qatar
For a specific list of retail locations, visit www.DegreeMen.com or www.Facebook.com/DegreeMen.
About Schumacher Racing
Formed in 2006 by two-time Gold Cup trophy winner and three-time National Champion driver, Billy Schumacher and his wife Jane after purchasing the race team assets of Bill Wurster’s U-8 Racing. Based in the Seattle neighborhood of Magnolia, the team has four team victories. Three in 2006 with Jean Theoret driving, including the Gold Cup Trophy and World Championship Trophy. The teams forth victory came back in 2008, again with Theoret driving. Schumacher Racing’s past drivers include: Jean Theoret (2006-2009), J.W. Myers (2009-2010), and Jon Zimmerman (2010). For more information, visit www.Schumacher88hydroplane.com or on Facebook at 88 Schumacher Hydroplane Racing.
About Degree
Degree Deodorants, manufactured by Unilever, are the fastest growing brands in the male and female deodorant categories, offering top odor and wetness protection with anti-perspirants and deodorants for men, woman and teenage girls. The Degree Men line, a 2009 Product of the Year award winner, has experienced double-digit growth for five consecutive years with the Adrenaline Series, Clinical Protection and Invisible Solid anti-perspirant and deodorant varieties. In the past year, the Degree Women line has expanded beyond the Clinical, Invisible, Ultra Clear and Degree Girl deodorants to include Natureffects and Fine Fragrance deodorants and body mists. All lines of Degree are available in food, drug and mass retailers nationwide. For more information, visit www.degreedeodorant.com. Degree Deodorant – it won’t let you down.
About Unilever North America
Unilever is one of the world’s leading suppliers of fast moving consumer goods with strong operations in more than 100 countries and sales in 180. With products that are used over two billion times a day around the world, we work to create a better future every day and help people feel good, look good and get more out of life with brands and services that are good for them and good for others. In the United States, Canada and the Greater Caribbean (Trinidad & Tobago, Dominican Republic, Puerto Rico) the portfolio includes brand icons such as: Axe, Becel, Ben & Jerry’s, Bertolli, Blue Band, Breyers, Caress, Country Crock, Degree, Dove personal care products, Good Humor, Hellmann’s, I Can’t Believe It’s Not Butter!, Klondike, Knorr, Lever 2000, Lipton, Omo, Pond’s, Popsicle, Promise, Q-Tips, Ragu, Skippy, Slim-Fast, Suave, TIGI, Vaseline, and Wish-Bone. All of the preceding brand names are registered trademarks of the Unilever Group of Companies. Dedicated to serving consumers and the communities where we live, work and play, Unilever employs more than 13,000 people across North America – generating nearly $10 billion in sales in 2010. For more information, visit www.unileverusa.com, www.unilever.ca, or www.unilevercaribbean.com.
88 Hydro/NASCAR Hauler Plans Unveiled
Englewood Cliffs, NJ (June 20, 2011) –In an effort to complement their Air National Guard H1 Unlimited No. 88 Schumacher Racing hydroplane, Degree Men announced a series of fan-focused activities that will take the adrenaline filled sport of H1 Unlimited racing to the fans and recognize and reward fans of Degree Men and H1 Unlimited hydroplane racing.
Degree Men is bringing the thrills of H1 Unlimited and the Degree Men No. 88 Hydroplane to the fans, creating a unique and exciting fan experience which includes stops at more than 100 popular retailers across the country this summer.
During these interactive events, fans will be able to see both the Degree Men No. 88 boat up close and personal. Degree Men will also have a No. 88 Degree Men Chevrolet simulator, where fans can strap in and see what it is like to race a stock car flat out on the high banks of their favorite race track.
“Our team is so proud to have such a wonderful marketing partner, Degree Men on board for the 2011 season,” co-owner Jane Schumacher said. By having both a display boat and the No. 88 Degree Men Chevrolet simulator on tour will expose our adrenaline filled sport to a whole new fan and show our existing fans what it is feels like to drive a NASCAR.”
Fans who experience the simulator and purchase any Degree Men stick in-store will receive a special Degree Men No. 88 hydroplane die-cast model.
Billy Schumacher, co-owner said, “The simulator and display hydroplane are one of the most powerful displays you will ever see at a grocery store and reflects what a powerful partnership we have with Degree Men, both on and off the water. We are very thankful for their commitment to our team and to our sport.”
Special displays featuring the Degree Men No. 88 hydro and the No. 88 Degree Men Chevrolet as well as samples, prizes and interactive games will be at all of the United States H1 Unlimited Series stops. The adrenaline packed Air National Guard H1 Unlimited summer schedule includes seven stops, and will be broadcast on NBC’s Versus Channel.
• July 1-3: Lucas Oil Indiana Governor’s Cup, Madison, Ind.
• July 8-10: Detroit Yacht Club / A.P.B.A. Gold Cup Trophy, Detroit, Mich.
• July 29-31: Lamb Weston Columbia Cup, Kennewick, Wash. (Tri-Cities)
• Aug 5-7: Albert Lee Cup at Seafair, Seattle, Wash.
• September 2-4: Houston, Texas
• September 16-18: Air National Guard Championship presented by Degree Men, San Diego, Calif.
• November 17-19: QMSF World Championship, Doha, Qatar
For a specific list of retail locations, visit www.DegreeMen.com or www.Facebook.com/DegreeMen.
About Schumacher Racing
Formed in 2006 by two-time Gold Cup trophy winner and three-time National Champion driver, Billy Schumacher and his wife Jane after purchasing the race team assets of Bill Wurster’s U-8 Racing. Based in the Seattle neighborhood of Magnolia, the team has four team victories. Three in 2006 with Jean Theoret driving, including the Gold Cup Trophy and World Championship Trophy. The teams forth victory came back in 2008, again with Theoret driving. Schumacher Racing’s past drivers include: Jean Theoret (2006-2009), J.W. Myers (2009-2010), and Jon Zimmerman (2010). For more information, visit www.Schumacher88hydroplane.com or on Facebook at 88 Schumacher Hydroplane Racing.
About Degree
Degree Deodorants, manufactured by Unilever, are the fastest growing brands in the male and female deodorant categories, offering top odor and wetness protection with anti-perspirants and deodorants for men, woman and teenage girls. The Degree Men line, a 2009 Product of the Year award winner, has experienced double-digit growth for five consecutive years with the Adrenaline Series, Clinical Protection and Invisible Solid anti-perspirant and deodorant varieties. In the past year, the Degree Women line has expanded beyond the Clinical, Invisible, Ultra Clear and Degree Girl deodorants to include Natureffects and Fine Fragrance deodorants and body mists. All lines of Degree are available in food, drug and mass retailers nationwide. For more information, visit www.degreedeodorant.com. Degree Deodorant – it won’t let you down.
About Unilever North America
Unilever is one of the world’s leading suppliers of fast moving consumer goods with strong operations in more than 100 countries and sales in 180. With products that are used over two billion times a day around the world, we work to create a better future every day and help people feel good, look good and get more out of life with brands and services that are good for them and good for others. In the United States, Canada and the Greater Caribbean (Trinidad & Tobago, Dominican Republic, Puerto Rico) the portfolio includes brand icons such as: Axe, Becel, Ben & Jerry’s, Bertolli, Blue Band, Breyers, Caress, Country Crock, Degree, Dove personal care products, Good Humor, Hellmann’s, I Can’t Believe It’s Not Butter!, Klondike, Knorr, Lever 2000, Lipton, Omo, Pond’s, Popsicle, Promise, Q-Tips, Ragu, Skippy, Slim-Fast, Suave, TIGI, Vaseline, and Wish-Bone. All of the preceding brand names are registered trademarks of the Unilever Group of Companies. Dedicated to serving consumers and the communities where we live, work and play, Unilever employs more than 13,000 people across North America – generating nearly $10 billion in sales in 2010. For more information, visit www.unileverusa.com, www.unilever.ca, or www.unilevercaribbean.com.